According to Finovate's blog article:
"Smart Bank TV is a product that offers financial services based on the Google TV platform. It is intended to use the global widespread of sales in smart TVs.
The solution offers a channel for bank customers to access financial services from their TV. The solution offers a different way to receive notifications from their financial provider on the TV, and to access financial services, such as account balance, movements, credit cards and services payments from the TV.
It provides a new sales channel for the financial institution with easy process of sale."
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